Rick George Announces Departure as CU Buffs AD by 2026

UPDATE: Rick George, the University of Colorado’s longstanding athletic director, has just announced he will step down at the end of the 2025-26 academic year. This unexpected decision sets the stage for significant changes ahead as the Buffs prepare for a new era in leadership.

George, who has led the CU Buffs for over 12 years, revealed his plans on Thursday, emphasizing his desire for new leadership to guide the program. He will transition into a role as a special advisor to the chancellor and director of athletics emeritus, ensuring a smooth transition for his successor.

“I have decided it is time for new leadership to guide the department,” George stated in a press release, underscoring his commitment to supporting the CU football team, led by head coach Deion Sanders, throughout this season. The announcement aims to give Chancellor Justin Schwartz ample time to find the right candidate for the crucial role.

As one of the most impactful athletic directors in CU history, George’s tenure has been marked by transformative initiatives, including a record-breaking $100 million fundraising campaign that led to the construction of the UCHealth Champions Center. Under his leadership, CU has achieved historic milestones in donations, sponsorships, and ticket sales.

In his new role, George, now 65, plans to assist in revenue-generating initiatives for CU Athletics and work closely with the football program. He expressed gratitude for the incredible support from the CU community and emphasized the special relationships he formed during his time in Boulder.

Looking ahead, the University of Colorado will conduct a national search for George’s successor, with a timeline for this process to be announced soon. George’s departure marks a pivotal moment for CU Athletics, as he is the third-longest tenured athletic director in the school’s history, following Harry Carlson and Eddie Crowder.

George has been recognized nationally for his contributions, receiving the 2023-24 Athletic Director of the Year award from the National Association of Collegiate Directors of Athletics (NACDA), solidifying his legacy in collegiate sports. His leadership style has emphasized the well-being of student-athletes, significantly enhancing mental health resources and academic support programs during his administration.

As the Buffs gear up for the future, all eyes will be on the upcoming changes in leadership and the impact they will have on the team’s direction. This urgent development at the University of Colorado is one that both fans and athletes will be watching closely as the 2026 football season approaches.