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Ford Partners with Renault to Revive EV Production in Europe
BREAKING: Ford is taking urgent action to revive its struggling presence in Europe by forming a strategic partnership with Renault to develop and produce new electric vehicles (EVs). This collaboration comes as Ford’s market share has significantly plummeted from 8.3 percent in 2005 to just 2.9 percent in the first ten months of 2025, with deliveries dropping to 256,750 vehicles.
This dramatic shift in Ford’s fortunes highlights the urgency of the situation, as the company scrambles to recover from the discontinuation of popular models such as the Ka, Fiesta, Focus, and Mondeo. In a bold move, Ford has announced that its upcoming EVs will be engineered and built by Renault in northern France, leveraging the expertise of the French automaker to accelerate its product lineup.
The new models, set to debut in early 2028, will be based on Renault’s Ampere platform. While specific details about the vehicles remain under wraps, they are expected to be smaller in size and designed to reflect “authentic Ford-brand DNA” alongside “distinctive driving dynamics.” This indicates that Ford is investing in a unique identity for its vehicles, differentiating them from their Renault counterparts.
The Ampere platform has a track record of supporting several popular models, including the Renault 4, Renault 5, and Nissan Micra. Analysts suggest that one of the new EVs could be a hatchback, while the other may take the form of a crossover based on the Renault R4. However, these vehicles will not replace the combustion-powered models that have been discontinued, and Ford’s pricing strategy will need to account for the higher costs associated with EV production.
Ford’s partnership with Renault also includes plans to explore joint development of light commercial vehicles, demonstrating a comprehensive strategy to maintain its competitive edge in Europe’s automotive market. This collaboration aims to help Ford not only recover its lost market share but also navigate the evolving landscape of electric mobility.
As EVs continue to face higher production costs compared to traditional combustion engine vehicles, Ford’s decision to collaborate with Renault may be a lifeline, allowing it to innovate and launch new models more swiftly. Experts warn, however, that Ford faces significant challenges in regaining its previous market position, particularly as it transitions to a fully electric future.
What’s Next: Keep an eye on Ford and Renault’s progress as they prepare to unveil these new electric models. With the automotive industry rapidly shifting towards electrification, this partnership could redefine Ford’s trajectory in Europe.
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